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BRANDING
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Branding
Branding 
Art Direction
Brand Guidelines 
Product Packaging 
Consultation 
People form habits around what makes them feel good. It could be pleasure, it could be responsibility, integrity, value, or prudence. Your brand is a powerful vehicle packed full of positive reinforcement. 
The first step to branding is understanding what you're all about. "Who" is your business? And what ecosystem of users, competitors, or partners does it inhabit?